Posts tagged iphone cases
No more screen protectors from Apple
Mar 17th
It’s surprising, but we see several possible explanations to the banning of screen protectors for the iPhone, iPod and Mac. You’ll still be able to buy them from the manufacturer, other chains or local companies, but it looks like the ban from Apple retail and online stores will happen by May.
In communications with vendors that have been ongoing for “some time now,” according to one company, Apple has said that it will remove both film-only solutions from its stores, as well as any case or other accessory that includes film protection as part of its package, such as cases that include film screen protectors. According to sources, the ban will impact all forms of screen film, including completely clear film, anti-glare film, and mirrored film, regardless of whether the purpose of the film is protective, decorative, or both.
So, what’s getting the axe? It looks like every screen protector for the iPhone, iPod, and potentially the iPad. This appears to include laptop protectors like Marware’s Protection Pack but we’re still left to wonder how far this ban will go?
Several sites have guessed that it’s related to the high return rate of the screen protectors mostly due to user error. When I worked at the Genius bar, all of the Genii refused to install the protectors because of the rare occurrence that we’d mess one up. It’s impossible to take it off and do it again. So, if you suck at it, the store eats that product. I’ll back this explanation: the return rates on the screen protectors were off the chart compared to every other product in the store… maybe Apple doesn’t want to deal with it any more. It could have been costing them more money than they made off of the products.
Others speculate that is has something to do with Apple’s superiority complex. They don’t want customers to think they have to buy a screen protector in order to keep their devices scratch-free. I don’t really buy into this explanation because that means every Apple product doesn’t need any protection and will last forever right out of the box. Yeah… right. I repair several iPhone screens a day because my customers rarely realize how fragile it truly is. Buy a case for your iPhone, your iPod touch, your future iPad, and even your laptop. The extra protection provided by a Speck product will definitely help your laptop stay nicer, longer. However, it won’t make it drop proof — so don’t go overboard.
Over-confidence is our last possible scenario. Cases make people feel secure… people who use cases or screen protectors are far more likely to haphazardly care for their devices. While we realize it’s unlikely, we think Apple may be pulling these products to avoid the “I had a screen protector” argument. Most of us know that this argument is completely moronic, but you’d be surprised at the number of people who blame Apple for faulty products when they “took the necessary precautions.” Yes, it does seem stupid… but you’d be surprised how unintelligent people can be when it comes to caring for their devices.
Our condolences to the manufacturing companies; this will probably be a huge hit on the sales of their products.
Happy St. Patrick’s Day, hope you like our festive coloring.


